So much time is spent focused on corporate offices. They are the skyscrapers downtown, they are the high dollar business. But when it comes to top line performance for most companies, Industrial is still king. Look at the Fortune 500, how many wouldn’t be around if it weren’t for producing a product? It’s always fun…
CRE Data Gap 2
Last Tuesday I ended my post with: “So what is the market need to build a good end user facing CRE data platform? End users in CRE need to know where they SHOULD be regardless of where they are currently. It’s a hard question, but the first to build it will be the fist mover…
What Legacies Exist
Culture and tradition can be a good thing. They provide a connection to the past, a basis for understanding and touchpoint for correct behavior. A post by Seth Godin this week brings up the question of what happens when the value of tradition turns into a negative. As important as culture is, don’t outcast the…
What has to be Done
Sometimes you read something that just hits you as both true and non-obvious. Maybe this is showing my youth, but there is an article on BNET about 10 Things Great Managers Do. I expected the normal list of things that you see from Harvard Business Review style MBAs – be ethical, support your employees, etc. …
Word of Mouth
It’s really hard to get word of mouth marketing going in the CRE brokerage world. What people like to talk about when it comes to service providers is something that made them go “WOW!” In brokerage, clients know what the outcome is going to be before the project even starts – a negotiated lease in…
CRE Data Gap
There is a glaring hole in the industry – bad, inaccurate and cumbersome market information. Residential real estate leads CRE in data availability largely because the end customer has a vested interest in getting and using the data themselves. Blame a strong for sale by owner market. In CRE the end user rarely needs the…
Follow the Story
The numbers have a story to tell you. Step back and look past the surface for the root causes and blinking light indicators. Sometimes a thing isn’t where it is supposed to be for the right reasons. Not being at market rates is not necessarily a bad thing. It’s an indicator you need to ask…
Facts and Decisions
Engineers are particularly susceptible to believing that facts will win the day. Seth Godin says it best: “A statement of fact is insufficient and often not even necessary to persuade someone of your point of view.” The story you put toward the world will be the deciding factor of success. I’ve known way too many…