You think you are ready to wow your client with your impressive new knowledge of the future issues they are going to be impacted by? Maybe you plan on asking them how new technologies are going to be impacting the future of their business. Maybe you have a list of tech like Big Data, AR, VR, AI, and Robotics that you are going to throw out there.
Here’s the reality, you may sound really impressive for putting that all on the table, but you likely just turned your client off. They aren’t thinking about those things yet. They are still being kept awake at night by just making sure they know all of their addresses. Sure, maybe one or two offices are pushing ahead with some innovative thinking. But those locations are the butterflies, it’s everywhere else that are the actual problems.
Most things fail today and will fail tomorrow due to basic blocking and tackling. Even the best AI cannot prevent data gaps. AR isn’t going to help you if you don’t even know how many seats you have in the office.
Just because you’ve heard something new doesn’t mean the old stuff isn’t still the biggest problem.