“We are going to be the Microsoft of CRE!” Scores of PropTech companies have come and gone, believing they had found the magic solution to becoming the operating system of the office. Usually, the founders of these firms come from outside of real estate, and it takes them 2 to 7 years to figure out…
Tag: solution
Focus on the outcomes you will achieve more than the features of the solution you are using.
I often find myself guilty of over-explaining strategies and solutions we are trying to implement. When we build a direction from data, facts, and figures, it is easy to want to share that basis with the audience. But the reality is that the audience rarely comes in with the same general knowledge or basic understanding…