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November 21, 2011

Trust

Real estate is a job to provide a service that your client doesn’t pay for themselves and you get paid more the more your client pays.  If you want to stay in business then you better be trustworthy.  Your job is to make that client feel like they are getting the best deal possible.

Are you doing everything you can to make yourself beyond scrutiny?  Are you bringing in subject matter experts to validate opinions and requirements?  Do you go out of your way to create visibility into the process for the client?  Are your fees at risk based on performance?

In this industry we are responsible for long-term business decisions that will impact a company for years.  We hold in our hands potential business success or failure.  Are we doing everything we can for that client?  Do they trust us?

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